Photo Credit: Wavegarden / Atlantic Park VB media kit.

Atlantic Park is redefining the Oceanfront with a $350M surf lagoon, new entertainment venues, and modern living spaces—boosting property values and real estate demand in Virginia Beach.

Atlantic Park: A Game-Changer for Virginia Beach

On August 16, 2025, Virginia Beach celebrated the grand opening of Atlantic Park, a $350 million development led by Pharrell Williams and the city of Virginia Beach. Anchored by North America’s first Wavegarden Cove surf lagoon, which produces up to 1,000 waves per hour, Atlantic Park is more than an attraction—it’s a catalyst for growth in the Virginia Beach real estate market.

The development also includes:

• A revitalized Dome concert venue
  
  
• Dozens of shops and restaurants
  
  
• Luxury cabanas and surf lodge accommodations
  
  
• Hundreds of new apartments
  
  

Located at 1900 Pacific Avenue, just steps from the Atlantic Ocean, Atlantic Park is already being called a “game-changer” for the Virginia Beach Oceanfront and the broader Hampton Roads region.

Why Atlantic Park Matters for Real Estate

Year-Round Lifestyle Appeal

Unlike seasonal beach attractions, the surf lagoon provides consistent, year-round activity. This adds steady demand for nearby housing and increases the appeal of Oceanfront properties. According to Realtor.com, properties located near major lifestyle amenities often experience higher appreciation rates compared to those without such anchors.

Walkability and Mixed-Use Living

Atlantic Park seamlessly blends entertainment, dining, and housing. This mixed-use model aligns with national trends where walkable neighborhoods command a price premium. Redfin reports that walkable communities can fetch 20–40% higher property values.

Public-Private Confidence

The City of Virginia Beach invested heavily in Atlantic Park’s infrastructure and venue restoration, showing strong municipal support for long-term development. This reassures investors and homebuyers that the Oceanfront will continue to thrive.

Local Impact: Virginia Beach Oceanfront Market

Residential Demand Rising

Atlantic Park includes more than 300 pre-leased apartments, with strong early interest. This surge highlights the demand for modern, amenity-rich living in the Oceanfront district. With inventory already tight, nearby condo and townhome sellers are likely to see increased buyer activity.

Rental and Investment Potential

Vacation rentals near Atlantic Park are projected to perform strongly. Year-round entertainment ensures steady bookings, making this area especially appealing to investors seeking short-term rental opportunities. According to Virginia Beach city data, tourism already drives billions in local revenue annually, and Atlantic Park will amplify this trend.

Commercial and Retail Growth

The Dome amphitheater, hosting up to 5,000 attendees, will bring consistent traffic to Oceanfront businesses. Local news outlets, including WAVY 10, report that restaurants and retailers anticipate a significant sales boost thanks to Atlantic Park’s opening.

The Bigger Picture: Hampton Roads & Beyond

Atlantic Park is not just a win for Virginia Beach—it enhances the appeal of the entire Hampton Roads real estate market. From military relocations to investor interest, the project signals that Virginia Beach is ready to compete with other East Coast hotspots for lifestyle-driven real estate.

Nationally, projects like Atlantic Park reflect a trend of placemaking developments—where surf parks, entertainment hubs, and cultural anchors reshape property values. Freddie Mac notes that demand for community-focused developments continues to grow, especially in coastal markets.

FAQs

Q1: Will Atlantic Park raise home prices near the Oceanfront?
A1: Yes. Properties near major lifestyle amenities like Atlantic Park typically see stronger appreciation due to increased demand and limited inventory.

Q2: Is Atlantic Park open to the public year-round?
A2: Yes. The surf lagoon, shops, and Dome venue are designed for year-round operation, keeping the Oceanfront active beyond the summer season.

Q3: How does this affect investors?
A3: Investors benefit from both rising long-term property values and short-term rental demand fueled by Atlantic Park’s attractions.

Ready to explore opportunities near Atlantic Park? Whether you’re buying, selling, or investing, I’m here as your trusted Virginia Beach real estate expert. As a Navy wife and relocation specialist, I understand the unique needs of military families and locals alike. Contact me today to get started at 757-703-1590 or DM me on Instagram @virginiabeachwithmegan.

—
Written by Megan Luker, REALTOR®️ | Virginia Beach Military Relocation Expert, Navy Wife & Mom

Check out Megan’s curated selection of favorite stores, restaurants, fun things to do, or places to grab a drink around town!